Eric is a lawyer and a journalist.
He is specialized in Corporate communication and brand positioning. Eric perfectly knows the 360° promotion.
He is an expert in developing tailor-made action plans to answer customers expectations.
Previously, Eric has held the position of CEO within Ogilvy Healthcare and Ogilvy Public Relations.
He has been Associate Director of NEWWAY since 2007.
Danielle is specialized in strategic and operational marketing ; her daily challenge is to come up with solutions and new tools to answer specific requests of the pharmaceutical industry and respond to market needs.
She will transform your briefs in creative and impactful tools for the success of your brands.
Philippe’s passion for healthcare communication encouraged him to join NEWWAY as Associate Director.
Philippe has an extended Sales and Marketing experience in the pharmaceutical industry and has specialized in Strategic and Operational Marketing as Interim Manager.
Philippe is fond of cross-functional working in Brand Teams, which is key to successful product launches.
Digital & Social Media Expert
Cédric is a pure product of the Y generation. He is an expert in social media and their contents (Videos,Photos,Animations).
As a result, he will provide you with impactful and powerful targeted campaigns.
Creation is in Valérie’s DNA, which she reflects in graphic design, packaging and brand identity. She mixes creativity and accuracy, which is perfectly in line with NEWWAY’s approach.
Thanks to her solid expertise in the printing processes, Véronique always finds qualitative and cost-effective solutions with delivery in due time.