Our services range from Consultancy in Sales, Marketing, Corporate communication, as well as communication to healthcare professionals, patients and edition
Our "Sales Consultancy" includes analysis of your sales force effectiveness assorted with customized workshops and tools to reinforce impact as well as ride-alongs and audit.
Our "Marketing Consultancy" comprises Strategical product positioning, support of product launches assorted with an action plan. We can also take responsibility for your media planning.
Consultancy in "Corporate Communication" is also one of our area of expertise including Vision & mission, as well as crisis management
The success of companies is reflected in the field at customer level, but is also being prepared "upstream", thanks to accurate analysis, competent motivated and trained teams, impactful action plans and valuable ROI. Being able to manage the company's reputation is also an essential component of success. Besides Sales and Marketing expertise in healthcare, NEWWAY offers its customers, expertise in Corporate communication.
Corporate communication
1. Corporate communication analysis
2. Actions plans
3. Content & communication tools
4. Crisis communication
Communication to Healthcare Professionals
The numerous innovations in medical research and the acceleration of communication push healthcare professionals to use the best communication channels to upgrade their scientific knowledge and offer the most valuable therapeutic options to their patients.
NEWWAY collaborates with physicians specialized in copywriting and develops adapted tools and actions in order to guarantee a reliable information for healthcare professionals.
Communication to HCPs
1. Communication tools (print and digital)
2. Medical copywriting
3. Round tables organisation
4. Patient services via HCP
Communication to patients
Patient has a key role in his/her health status and in the management of a disease ("patient empowerment"). In this respect, NEWWAY develops programs and tools to optimize patient compliance and adherence to the recommended hygiene and dietary rules,both in hospital and at home. Collaboration with patient associations is key in patient care.
Newway has developed communication tools answering the needs of Healthcare Professionals, as well as publications for patients seeking information on pathologies. Contact us : newway@newway.be
Agenda du pédiatre 2020 Agenda Kinderarts 2020
Official agenda of the Belgian Pediatric Society (SBP/BVK)
A4 format
Commercial offering : 1300 issues sent or personally handed-over to pediatricians by your medical rep
All rest homes listed by province (MR/MRS/Rusthuizen)
Annual update
Pocket format
5000 issues sent or personally handed-over to Gps by your medical rep
Commercial offering : Advertising, bookmark,tabs
Objective : Improve disease understanding and enhance therapeutic adherence
Pocket format
Number of issues on an ad-hoc basis
Distribution via healthcare professional
